When implementing any Marketing, ALWAYS consider the following before taking action:
What is my desired End Result?
Am I selling a product?
Do I want to simply generate interest?
Am I providing information to educate folks on what I offer?
Am I looking for leads?
Am I asking for referrals?
Who am I communicating with? My target audience.
Gatekeeper?
Clients?
Prospects?
What Action do am I taking?
Email
A Thank You card
A phone call follow up?
What Is My Message?
Let’s get together
Here’s what I do
100.How can I be of Service?
How do I create the message?
Here are my answers to the previous 5 questions when people start with Keep-in Touch and want to reconnect.
Reconnect with Contacts and build immediate Rapport again.
Everyone in my database I haven’t connected with in 1 month or more.
Send out a simple 4 step Action Plan to 3 emails and a phone call
I’m sorry I have lost touch but I recently put a system in place to support my ability to create mutual value.
Message is created in Action Plan.
Keep-InTouch email marketing is designed for small to medium-sized businesses. Import contacts, create beautiful marketing campaigns that can be prescheduled or sent out on demand through email or printed material such as e-newsletters, cards or postcards.
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