Posted, May 29, 2009
Customer loyalty has to be earned, too often there is no value left for them and so they leave. Creating loyalty means creating value for them and this is important to your business.
Loyal customers will help you bring in repeat business and referrals, so they cannot be overlooked. When business™ apply the 80/20 Rule, they discover that 80% of the business comes from 20% of their loyal customers. Let’s explore some methods to keep those current customers loyal and have them become advocates for your company. If you don’t yet have a specific plan for customer loyalty, these tips will help:
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